April Strategy LLP Privacy Notice

 

Data Protection Principles
 

Personal data must be processed in accordance with six ‘Data Protection Principles.’ It must:

• Be processed fairly, lawfully, and transparently;

• Be collected and processed only for specified, explicit, and legitimate purposes;

• Be adequate, relevant, and limited to what is necessary for the purposes for which it is processed;

• Be accurate and kept up to date. Any inaccurate data must be deleted or rectified without delay;

• Not be kept for longer than is necessary for the purposes for which it is processed; and

• Be processed securely.

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We are accountable for these principles and must be able to show that we are compliant.

 

What information do we collect?
 

We collect information about you when you visit our website; discuss potential project work; enter into a client or supplier agreement with us; agree to participate in research because of your knowledge of or connection with our clients’ products and services; or apply for employment with us.
 

What information do we not collect?

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We do not require or process special categories of information relating to your racial or ethnic origin, political opinions, religious and philosophical beliefs, trade union membership, biometric data, or sexual orientation.

 

How Will We Use the Information About You?

When you visit our website, a record of your visit is made. This data is used anonymously to determine the number of visitors and the most frequently used sections of the site, enabling us to continually improve the site. If you use the contact form, we will also record your email address.

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We may collect, hold, use, and disclose information as necessary for the performance of our services to clients; for compliance with legal obligations; for responding to email inquiries; in line with our legitimate interests in marketing our services to existing and potential clients; or for evaluating suitability for employment.

 

We will not use or disclose your personal information for any other purpose not related to the above without your consent, unless otherwise authorized, required, or permitted under the laws of England and Wales.

 

If you no longer wish to receive information about our services, please email us at office@aprilstrategy.com.

 

Will we disclose your data?

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We may disclose your personal information (or that of your employees, agents, or third parties where you supply it to us for the purposes of providing our services) confidentially to our clients or associates for contract fulfilment. This will only be done with your knowledge and agreement. We may also disclose information for administrative or financial purposes, such as to our accountants or regulatory authorities.

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We require third parties to keep your data confidential and secure, to protect it in accordance with the law and our policies, and to process it only for the lawful purposes agreed upon and according to our instructions.

 

How long will we retain personal data?

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Personal data will not be kept longer than is necessary for the purposes for which it is processed.

 

Access to your information and other rights

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Under the GDPR and the Data Protection Act 2018 (DPA 2018), you have several rights regarding your personal data. To exercise these rights, please contact us at office@aprilstrategy.com. Your rights include:

• The right to information about the personal data we process, how, and on what basis, as set out in this Privacy Notice.

• The right to access your own personal data via a subject access request (ID verification required).

• The right to correct inaccuracies in your personal data.

• The right to request erasure of your personal data, if we are not entitled under the law to process it or it is no longer necessary for the original purpose.

• The right to object to data processing if we rely on legitimate interest and you believe your rights outweigh ours.

• The right to object if we process your personal data for direct marketing.

• The right to receive and transfer a copy of your personal data to another data controller, typically within one month.

• With limited exceptions, the right not to be subjected to automated decision-making.

• The right to be notified of significant data security breaches concerning your personal data.

• The right to withdraw consent if we rely on your consent as a lawful ground for processing.

• To ensure accuracy, please contact us if your information needs to be corrected or updated.

 

Complaints

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You have the right to complain to the Information Commissioner’s Office (ICO). For full contact details, including the helpline number, please visit the ICO website (www.ico.org.uk), which also contains additional information on your rights and our obligations.

 

Cookies

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This website uses Google Analytics, a web analytics service provided by Google, Inc. Google Analytics sets a cookie to evaluate site use and compile activity reports. Google stores the information collected on servers in the United States and may transfer it to third parties where required by law. Google will not associate your IP address with other data held by Google. By using this site, you consent to the data processing by Google as outlined above.

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Cookies are text files placed on your computer to collect standard internet log and visitor behaviour information, helping us track website usage and compile statistical reports. For more information, visit www.aboutcookies.org or www.allaboutcookies.org. You can set your browser not to accept cookies; however, some site features may not function as a result.

 

How to Contact Us

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Please review the website regularly as this notice may change periodically. If you have questions about our privacy policy or the information we hold about you, please contact us at office@aprilstrategy.com.

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November 2024